Land Rover: The Vanishing Game.

This was my first one at Tool to truly lead in the Creative Director’s chair. We took a short story written by Bond novelist William Boyd for Land Rover—and created a website that felt like an ebook all juiced up on steroids. The experience combined layers of narration, an original score, and 90 minutes of visuals—including illustrations, interactive moments, film sequences and user generated content from its sister project. While the 10 day trek from London to the Isle of Skye was one of the most scenic I’ve ever been on..Its not the best locale if you are addicted to club sandwiches.

I did some Creative/Art Direction, Design, Photography, and Motion @ Tool.